Did you know that Farmville, with 62 million players, is only the second-biggest browser-based farming game in the world? Happy Farm has, according to Wikipedia, 228 million active users, mainly in China and Taiwan.
It brings addiction, but more importantly escapism, to those living in the most populous nation on Earth:
I like Happy Farms. I enjoy cultivating, irrigating, spraying, and harvesting. My high-pressure work, and cold tall buildings makes me feel like I cannot breathe. I have to turn to virtual nature, have my own house and farm. I wish I could have a real house and farm, but it seems so far away.
Contrary to the name of the game, that endorsement made me sad.